WIC Frequently Asked Questions:

Am I eligible for the WIC program?
The following participant categories are eligible for the program:

  • Pregnant women
  • Women who are breastfeeding a baby up to 1 year of age
  • Women who have had a baby in the past six months
  • Parents, step-parents, guardians, and foster parents of infants and children under the age of 5 may apply for their children
  • U.S. citizenship is not a requirement for eligibility

Can you tell me more about the income guidelines needed to apply?
WIC determines income based on gross income (this is the income amount before taxes). WIC counts all of the members of a household, related or unrelated. WIC counts an unborn baby as a household member. Click here to view current income guidelines.

Are WIC services free?
Yes, if you meet the eligibility requirements, services are free.

I meet the income and eligibility requirements for the WIC program. How long will my family and I be able to use the program’s benefits?

  • Women who are pregnant receive WIC food benefits for the duration of their pregnancy
  • Women who are fully or mostly breastfeeding receive WIC food benefits until their baby is 1 year old
  • Women who are only-formula feeding receive WIC food benefits until their baby is 6 months old
  • Infants and children can be on WIC until they are 5 years of age

How long is a typical WIC appointment?
We tell our WIC clients to expect/plan for an appointment to take up to an hour and a half. Depending upon the day, this amount of time can be shorter in length.

How do I get the WIC foods?
Following your WIC appointment, you will receive an eWIC card (similar to a debit card). On that card will be specific foods for each member of your family who qualifies for WIC. You can take the eWIC card to any WIC approved grocery store, to purchase the specific foods in the quantities listed on the WIC Shopping List (given to you by the clinic).

We'll give you a list of the area stores where eWIC cards are accepted, your WIC Shopping List, and a handy WIC approved food guide for use at the store.

There is also a guide here, on our site.

I plan on moving from WI or, I’ve just moved to WI from a different state. Can I use my eWIC card from another state in WI?

WIC issued in another state is only good in that particular state.
Contact the local WIC office in your area to let them know you want to transfer WIC participation from another state.We will contact that clinic to have your records transferred to our clinic. If you do not know the nearest WIC clinic in your area, call 1(800)942-3678 for assistance.

In the summer, I received checks to use at my local farmer’s markets and farm stands. What are these?
The WIC Farmer’s Market Nutrition Program (FMNP), was established in 1992 and provides additional coupons to WIC participants that they can use to purchase fresh fruits and vegetables at participating farmers' markets. These are different from your checks for fruits and vegetables for use at the grocery store. The program has two goals: To provide fresh, nutritious, unprepared, locally grown fruits and vegetables, from farmers' markets to WIC participants who are at nutritional risk; and to expand consumers' awareness and use of farmers' markets. Participants are given 5 checks in $3 increments. They are good to use until October 31st, for WI-grown produce.

How often do I need to come to WIC?
Most of our WIC clients come to our clinic either once a month or once every 2-3 months. This depends on both your needs and schedule. When you first enroll in the WIC Program, you will discuss your schedule with the WIC Nutritionist or Nurse. Certification appointments are typically every 6 months, unless you are pregnant.