Breastfeeding Peer Counseling Program

Mother-to-mother support has proven to be one of the most successful approaches to encourage mothers to breastfeed their babies. The WI Peer Counselor Program hires and trains mothers who have successfully breastfed to encourage other women to breastfeed. The concept at the heart of the Peer Counselor Program is that, as peers, these mothers have an ability to help and influence other mothers that health professionals do not have.
Peer counselors offer information, encouragement, and breastfeeding help to WIC mothers, via telephone calls, and in the WIC clinic.

The Breastfeeding Peer Counselor Program was initiated to improve infant health through increases in the practice of breastfeeding.

1. To increase the number of pregnant WIC mothers who choose to breastfeed their infants.
2. To provide follow-up support for mothers when they have their babies to help them initiate and continue breastfeeding.
3. To provide a long-term neighborhood based network of breastfeeding support.

 Meet NHA's Breastfeeding Peer Counselors!

"Hi my name is Ana, I enjoy being a BFPC, helping moms to succeed with their breastfeeding goals. BF is a special gift only you can give your baby."

 "Hi my name is Ebony and I am a BFPC. The thing I like the most about being a peer counselor, is helping moms realize what a great advantage it is to breastfeed."

Evelyn: "I feel Breastfeeding is one of the best choices a mom can make for her child as far as health, nutrition and for strengthening the bond between mom and baby. It is very rewarding to be able to offer support to moms that are in need of help. It is also nice being able to get to know our clients and share experiences with them."

 "Hi my name is Mari, I'm a breastfeeding peer counselor.  The best part of this exciting job role is helping mothers reach their breastfeeding goal.  Breast milk is the best and only gift a mother can give their babies and it lasts a lifetime!

"Hi my name is Nancy, breastfeeding is the best choice a mother can make for her baby. Being a witness daily to breastfeeding success is a reward each and every day!"